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Sunday, February 20, 2011

Are You Saving The World? I Bet This Song Is Playing In The Background

Matisyahu has rocked not only the hasidic world but also the the nonprofit world.  The kosher reggae hip-hop singer's song "One Day" has become "the" song for saving the world.  The lyrics are uplifting and powerful even the most pessimistic will be inspired by the song's ability to convey positivity, consciousness and optimism.  It is the perfect inspirational feel good song about overcoming struggles.  But it is time Do Gooders find a different song to save the world.  

Toms One Day Without Shoes
Help Toms Shoes raise awareness of the impact a pair of shoes can have on a child's life by going without shoes on April, 5 2011. 



Waiting for Superman
The Waiting for "Superman" social action campaign has one primary goal: to ensure that every child receives a great education. 



Global Fast
Globalfast is a totally new way to give. By giving up one meal each month, you change lives without changing your budget. you give off your plate, not out of your wallet.

Global Fast :: We Changed 10,000 Lives from JJ Starr on Vimeo.


Schools for Schools
Rebuilding schools in war-torn northern Uganda.


Slant Magazine Interview: Matisyahu
BY MATTHEW COLE ON JULY 29, 2009


Slant: Why did you decide to release "One Day" as the first single from the new album?


Matisyahu: To be honest, "One Day" was one of two songs that were written specifically to be released as singles. After the album was done, the record label said that they wanted something that would be an easier sell to radio stations. And I was okay with that. I tried to take a positive view and to approach it as an opportunity to write a song in a style that I would not have otherwise tried. So "One Day" is very different from what most of Light sounds like. It is less distinct and much more accessible. But I had fun making the song, and I do think it is a good Matisyahu song.


Slant: The song also has a very optimistic message. Did that come as a way of making the song more accessible?


Matisyahu: I do think that it is easier to hook people in with a catchy, upbeat song than with something more serious. But also, that sense of optimism that "One Day" expresses is an important part of who I am. I feel that at the core of my being I have always been an optimistic person, with a positive mind. Even though I have made an album that is inspired in a lot of ways by struggle and by being challenged, I always feel that facing those challenges is easier if it is done with a sense of positivity and a belief that one can overcome those struggles. "One Day" takes that mindset and connects it to some of the issues of our times. It is an attempt to spread some of that optimism.